Prime Day is returning on July 8, offering Prime members an extended four-day shopping event for the first time. The event will kick off at 12:01 a.m. PT and run until July 11.

During Prime Day, Prime members will enjoy deep discounts on items from top brands like Samsung, adidas, Levi’s, L’Oréal, Clinique, and LEGO. Members can also shop products from Canadian brands featured in the Canada Showcase storefront and from small businesses from coast to coast, including brands like grace & stella, Organika, Jamieson, and Kidamento.

New this year, Prime and Aeroplan members who shop through the Aeroplan eStore during Prime Day can earn up to 10X the points, along with a chance to win one million Aeroplan points through the 'Dream destinations, delivered' contest. Additionally, all purchases over $20 (including Prime Video transactions) until July 11 will give Prime members an entry to Giftmania: Checkout Champions, for a chance to win prizes ranging from trips and sports tickets to cruises and products from top brands. Customers can opt in and learn more at amazon.ca/giftmania.

Whether looking for the latest kitchen appliance, a new skincare routine, a new set of luggage for summer travel, fun activities for summer break, or restocking daily essentials, Prime Day is the perfect opportunity to score great savings while shopping.

Below is a sneak peek at some of the top deals available this Prime Day. If you're not yet a Prime member, sign up now to access all the Prime Day savings!

Canadian Brands and Small Businesses:

  • Save up to 50% on select beauty and wellness products from grace & stella
  • Save up to 33% on select children’s cameras and camera accessories from Kidamento
  • Save up to 30% on select skincare and wellness products from All Natural Advice, Beekeeper’s Naturals, and Cetaphil
  • Save up to 30% on select snacks from MadeGood
  • Save up to 25% on select wellness products from Nutratology, Jamieson Vitamins, and Organika Electrolytes Powder

Tech and Amazon Devices:

  • Save on Amazon devices at their lowest prices ever, including Blink Mini 2 camera bundles, Echo Buds, and Ring Battery Doorbell with Ring Floodlight Cam Wired Plus bundles. Plus, enjoy up to 45% off on customer favourites like Echo Pop, Echo Show 8, eero 6+ mesh WiFi systems, Fire tablets, and Fire TV devices
  • Save up to 55% on select audio products from Bose, JBL, and Sony
  • Save up to 50% on select smart home and entertainment tech from Google and Ring
  • Save up to 40% on select monitors from LG and Samsung
  • Save up to 45% on select laptops and Chromebooks from Asus, HP, and Acer

Luxury Beauty:

  • Save up to 30% on select beauty products from Moroccanoil, Paul Mitchell, Amika, Redken, Tatcha, and Murad
  • Save up to 30% on select salon-favourite haircare products from Schwarzkopf
  • Save up to 30% on select fragrances from Calvin Klein
  • Save up to 25% on select skincare products from Armani, Estée Lauder, Clinique, Caudalie, and Kiehl’s
  • Save up to 20% on select dermatologist-loved products from Vichy

Beauty and Personal Care:

  • Save up to 50% on select oral care from Oral-B, plus 35% off select Waterpik products
  • Save up to 35% on select personal care, skincare, and cosmetics from L’Oréal, Maybelline, Covergirl, Neutrogena, and Rimmel London
  • Save up to 30% on select deodorants from Lume and on select skincare from Paula’s Choice
  • Save up to 30% on select hair tools from Revlon, and 20% on select haircare products from Garnier
  • Save up to 25% on select skincare must-haves from Olay and StriVectin

Fashion and Accessories:

  • Save up to 45% on select products from adidas and Levi’s
  • Save up to 35% on select shoes and apparel from Columbia and Kamik
  • Save up to 30% on select accessories and shoes from Hugo Boss, Fossil, Oakley, Reebok, Clarks, and Rockport
  • Save up to 30% on select underwear, basics, and denim from Hanes, Jack and Jones, Fruit of the Loom, Wrangler, Lee, Silver Jeans, and on select athleisure from CRZ Yoga and Baleaf Sports
  • Save up to 30% on select watches from Citizen, Bulova, and Casio

Home and Kitchen:

  • Save up to 50% on select coffee and espresso machines from Nespresso, and up to 48% on select coffee makers and frothers from Keurig
  • Save up to 50% on select kitchen must-haves from Ninja and Cuisinart
  • Save up to 46% on select floorcare tech from Shark and iRobot, up to 44% on select cleaning appliances from BISELL and Hoover, and up to 33% on select vacuums from Dyson
  • Save up to 43% on select premium bedding and linens from Utopia Bedding
  • Save up to 20% on select air conditioners and fans from Danby, De’Longhi, and Lasko

Toys and Travel:

  • Save up to 50% on select Samsonite luggage and 40% off select Herschel travel gear
  • Save up to 30% on select Roots bags and up to 25% on select Travelpro luggage
  • Save up to 20% on select Hydro Flask and YETI water bottles
  • Save up to 35% on select toys from Lego, Barbie, Playmobil, and LOL Surprise
  • Save up to 30% on select toys from Spin Master

How to sign up for Prime
More than 200 million paid Prime members around the world enjoy access to Amazon’s enormous selection, exceptional value, and fast delivery.

Anyone can join Prime for $9.99 per month or $99 per year, or start a free 30-day trial if eligible at amazon.ca/prime. Additionally, young adults aged 19 to 24 and college, university, and CEGEP students of any age can try Prime for Young Adults with a six-month trial at amazon.ca/joinyoungadults, then pay a discounted rate of $4.99 per month or $49 per year for a membership.