To ensure customers have the opportunity to shop seasonally relevant deals, we are excited to announce our first Big Spring Sale. Kicking off March 20 and running through March 25, the Big Spring Sale will offer exciting deals on seasonal items like spring fashion, outdoor furniture, lawn and garden essentials, cleaning and organizing products, and more. Customers will also have the chance to save on Amazon devices like Echo and Kindle devices, and Prime members will receive access to exciting, exclusive deals. Deals will be available at starting March 20, and customers should check back often as we’ll be releasing new deals each day of the six-day event.

Keep reading for everything to know about Amazon’s first Big Spring Sale.

When is Amazon’s Big Spring Sale?
The sale will run from March 20-25.

What kinds of deals can I expect to find during Amazon’s Big Spring Sale?
Amazon customers in Canada will find deals on seasonal essentials like:

  • Up to 25% off select beauty products
  • Up to 33% off select sports and outdoors equipment
  • Up to 34% off select home products
  • Up to 34% off select spring apparel
  • Up to 37% off select electronics

How can I find the best deals during Amazon’s Big Spring Sale?
Starting March 20, customers will find Big Spring Sale deals at New deals will drop each day throughout the six-day event, so don’t forget to check back often for new opportunities to save.

Do I have to be a Prime member to shop the sale?
No, all customers can shop the Big Spring Sale. Prime members will have special access to a suite of exciting, exclusive deals, which can be found at If you’re not a Prime member yet, you can join now to start getting member benefits like fast, free shipping, entertainment, exclusive savings, and more.

Will items ordered during Amazon’s Big Spring Sale ship quickly?
Customers can shop confidently during Amazon’s Big Spring Sale knowing we take pride in our delivery speeds. Fast and reliable delivery across a wide selection of products remains the cornerstone of Amazon’s customer offering and an enduring priority for us. We have more than 20 million items available with free Prime shipping and millions of the most popular items available with free Same-Day or One-Day Delivery. Last year, we achieved our fastest-ever shipping speeds for Prime members, with more than 205 million units delivered by September 30, 2023 – over seven times what was delivered at those speeds by that point in 2019.

How are small businesses involved in the Big Spring Sale?
Customers can shop small businesses on Amazon every day, including during the Big Spring Sale. Head to our Support Small storefront to find items from small businesses from coast to coast.

How do I sign up for Prime?
Prime members get exclusive benefits and deals during the Big Spring Sale and all year long. In Canada, anyone can join Prime for $9.99 per month or $99 per year, and enjoy Prime Video, Amazon Music Prime, Prime Gaming, Amazon Photos, Prime exclusive deals, a one-year free DashPass membership offer, and more. Additionally, college and university students can try Prime Student with a six-month trial, then just pay $4.99 per month, or $49 per year.

Stay tuned for more updates and deals to come!